Perception reports that the mainstream media did not cover Bitcoin or crypto at all in the 2nd quarter, even though the currency reached a new high.
In the second quarter of 2016, 18 media outlets published a total 1,116 articles, which showed a “deeply polarized narrative landscape” You can also find out more about the following: media coverage According to the company’s report Published on Tuesday
Although the report did not make direct comparisons with previous quarters (BTCThe ) was a “dramatic divergence between outlets,” With 31% of articles being positive, 41% neutral, and 28% negative, there is a wide range between the two.
According to the report, there was a severe lack of news coverage The following is a list of the most recent and relevant articles. “elite financial publications” The Financial Times, The New York Times and The Wall Street Journal all published at least 11 articles about Bitcoin during the same period.
The three media outlets covered Bitcoin and cryptocurrencies in the mass-media only 2% for the second quarter.
The media’s three reporting narratives about Bitcoin
Perception has identified three narratives that are used by major media outlets to cover Bitcoin. The stories vary depending on their level of coverage. “editorial blindness from agenda-setting outlets.”
Three narratives have been created. “enthusiastic adoption” Forbes, CNBC and other media outlets. “willful blindness” Journals and Financial Times are among the most popular sources of information. “persistent skepticism” Traditional media
Perception says that the traditional media focuses on crime and controversy while the high-volume financial outlets such as Forbes, CNBC, News Corp’s Barron’s and other financial news sources provide extensive coverage.
The distribution of crypto topics varies across news media
There was also a wide range of topics in the research relating to crypto-industry.
Forbes emphasized retail adoption, Bitcoin Mining, and Institutional Adoption as the major topics. CNBC concentrated on Banking and Finance, Market Analysis, and Investment Vehicles.
Related: ‘Bad breach of ethics’ — Musk echoes crypto execs in backlash against WSJ
Fox News focused on crime, cybersecurity, and legal issues, while Fortune covered mining, banking and finance.
Asymmetry in information means that readers “underinformed”
This disparity is significant, according to the report. “information asymmetry.”
Market intelligence from elite financial media is a valuable resource for investors. “systematically underinformed” It claimed that there was a new asset class, transforming assets.
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Source: cointelegraph.com
